Jake · Asbury Lanes
200 guests in a bowling alley and music venue. Low ceiling, dark room, sound that had to be designed rather than pointed. One of the best floors we've had.
Event types
Bar & Bat Mitzvahs Sweet 16s & Quinceañeras Corporate, Holiday & Social Nightlife & Residencies WeddingsNow bookingThe company
The Promise Real Nights Build Your NightOn this page
Bar, bat or b’naiThe NightPackagesWhen To Book24/7 AccessQuestions Check your dateBar & bat mitzvahsNJ, NY, PA & FL
DJs, MCs, dancers and full production for bar and bat mitzvahs — designed with the kid whose name is on the invitation, and staffed so that nobody spends the evening against the wall.
Real nights, real rooms
Three things in your contract
The MC you meet is the MC in your contract, by name. Any changes will be discussed with you first.
One person, named alongside the MC, whose entire job all night is the edges of the room rather than the middle of it.
Two calls with your child. Their music, their veto list, their read on who in their grade needs pulling in.
One night, start to finish
That is the room in the still — before doors, before anybody has arrived. Press play for the rest of Zoe’s night. Nothing here is stock and nobody in it is an actor.
Same standard, different room
Every mitzvah we run gets the same three things in writing — a named MC, somebody assigned all night to the kids at the edges, and a planning call with your child. What changes is what the room does once the music starts.
What actually happens
We've watched it happen hundreds of times. None of this is a surprise to us, and none of it should be a surprise on your night.
Twenty boys come in together and form one mass near the door or the food. That mass will not move onto a floor voluntarily. Waiting for it to break up on its own is how you lose the first hour.
There is always one boy who'll go first if he's asked directly and given a reason. Finding him early — usually inside the first ten minutes — is the single highest-leverage thing anyone does all night. That's a job, not a hope, and we staff it.
Hallway, lobby, the lounge, the game corner, someone's phone. A boy who drifts out at 8:40 is often gone for the rest of the night. Our motivational dancer works the exits as much as the floor — that's what the Wallflower Watch actually looks like at a bar mitzvah.
"Come dance" gets nothing. A contest, a challenge, a game with a winner gets everyone. Our Coke & Pepsi game exists because it turns standing around into a team sport, and it's the moment every kid describes afterwards by name.
Which is exactly backwards from how most companies build a night. We hold energy in reserve and spend it in the 4th Quarter Hype Hour — CO₂, a live performer over the DJ, prizes into the crowd. Peak at the end and that's the part they describe on Monday.
His night, his world
Reid's was built around streetwear — a custom monogram on the LED wall, sneaker displays, the whole room in his colours. We've done basketball courts, football, gaming, skate, hip-hop, and a few that didn't have a name until the kid described it to us.
That's what the Kid Session is for. Two calls with him, not with you. His music, his veto list, and what he wants the room to look like when he walks in. He gets a one-page direction sheet with his name on it, and a copy comes to you.
Real nights
200 guests in a bowling alley and music venue. Low ceiling, dark room, sound that had to be designed rather than pointed. One of the best floors we've had.
200 guests, country club ballroom, streetwear theme. LED wall running his monogram, uplighting through the room, the adults on the floor by nine.
Not on the list? That's most rooms. We do a site visit before we quote, and we'll tell you how we'd load in, where the sound goes and what the floor does at capacity.
Questions
It's the reason the Kid Session and the Wallflower Watch exist. He tells us on a call, privately, who he's comfortable with and who he isn't — and then one of our team spends the night making sure his friends are on the floor rather than dragging him into the middle of it. We never single out a kid who doesn't want to be singled out. Being pulled into the spotlight is most shy kids' worst fear, and it's an amateur move.
They will, for the first ten minutes — that's normal and we plan for it. What breaks it is one boy going first, a game with a winner rather than an invitation to dance, and a motivational dancer whose whole job is the group by the door. If a room is still standing still after twenty minutes, something has gone wrong and we fix it on the night, not afterwards.
Twelve to eighteen months, and further for a popular Saturday. Entertainment gets booked second, right after the venue. If you already have your date from the temple, today is a reasonable day to call.
Custom monogram, digital visuals with his name and theme, uplighting in his colours, staging and an LED wall if you want it. On The Luxe we send a stage-design render so you see the room before the night rather than hoping.
Yes — correct pronunciation from the mic because we ask and write it phonetically, a clean hand-off to whoever is leading, the hora paced to build rather than exhaust the room, and safe lifting by people who have done it hundreds of times. The full run of show is here →
What actually happens
Getting the floor moving is rarely the hard part. What's harder is everything happening around the edges of it — and it's less visible, which is exactly why it needs somebody watching.
Girls this age will usually dance from the first song. A packed floor twenty minutes in looks like success and tells you almost nothing about whether everyone in the room is having a good night.
Who is in and who is out changes fast at this age, and it may have changed since the invitations went out. One girl standing alone at a bat mitzvah is far more visible, and far more wounding, than a boy standing by the door. That's the situation our motivational dancer is actually there for.
She has been looked at all day. By the party she may want twenty minutes where nobody is watching her, and forcing her into the middle of the floor at the wrong moment is the fastest way to ruin her night. We ask her beforehand how she wants that handled, and then we handle it that way.
Everything at this age is documented. The candle lighting, the entrance, the glam bar, the 360 booth — those aren't extras, they're the artefacts that carry the night into the following week. We light and pace them so the pictures are worth having.
Grandparents want to hear each other. Her friends want it loud. From The Signature Experience up we zone the sound so both are true at once, and it's the single most common thing families thank us for afterwards.
Her night, her world
She has been looking at other people's bat mitzvahs for a year. She knows what she wants the room to look like before she knows what she wants to hear — the colours, the monogram, the wall she and her friends will stand in front of forty times.
That is what the Kid Session is for. Two calls with her, not with you. Her music, her veto list — the songs we will never play, and she controls it — and what she wants the room to look like when she walks in. She gets a one-page direction sheet with her name on it, and a copy comes to you.
The candle lighting, the entrance and the montage are the same beats on both sides of this page — we walk through all of them, in order, on the main mitzvah page.
Real nights
270 guests in a theatre. Full production — staging, moving lights, CO₂, live performers. The footage from this room is the reason our own homepage looks the way it does.
250 guests. Brick, height and a floor that never emptied. Proof that the room matters less than what you do with it.
Not on the list? That's most rooms. We do a site visit before we quote, and we'll tell you how we'd load in, where the sound goes and what the floor does at capacity.
Questions
Yes, and it's routine. She tells us privately on the Kid Session who's in, who's out, who fell out with whom and who shouldn't be seated together. Then our motivational dancer works it quietly on the night — pulling people in, keeping a group moving, making sure nobody is standing on their own. Nothing is announced and nobody is singled out.
We ask her, on a call, how much spotlight she actually wants — and then we give her exactly that. Some girls want the entrance, the solo, all of it. Some want the room to have a great time while they enjoy it from the middle of their friends. Both are completely normal and we plan for whichever one she is. Forcing a reluctant kid into the spotlight is an amateur move.
Traditionally girls become bat mitzvah at twelve, and many congregations schedule accordingly — so bat mitzvah dates often land a year earlier than a brother's would. Your temple assigns the date and that's the real starting gun. Whatever it is, book entertainment second, right after the venue.
Twelve to eighteen months, and further for a popular Saturday in Bergen, Essex, Monmouth or Westchester. If you already have your date, today is a reasonable day to call.
All of it. 360 video and photo is $1,000, glam bar and the rest are priced against your room and date. The full list of enhancements is here →
Two guests of honour
Twins, siblings or cousins — it changes the entrance, the candle lighting and the order of the night. We plan it with both of them before we price it.
A named MC. Somebody assigned all night to the kids at the edges of the room. And a planning call — one each, separately, because they will want different things and neither should have to negotiate for their own night.
Two grades, two sets of friends, sometimes two entirely different rooms' worth of social politics. We ask both of them who's in, who's out and who shouldn't be seated together, and we work it quietly on the night.
The run of show is built so neither one is the support act. Separate entrances or a shared one, two honour dances or one, the candle lighting ordered so it reads as a celebration rather than a comparison — that gets agreed with you and with them, in advance.
Whichever pair you have, what happens on the floor is what the bar and bat notes describe. Switch between them above — most b'nai families end up recognising both.
Pick one above and the detail appears here. The packages, the promises, the real nights and the enquiry form sit below this — once, for everyone.
The night, beat by beat
A typical mitzvah in our hands, load-in to last song. Open any beat for what we’re actually doing in it. Yours gets built at the walkthrough.
Sound checked against the empty room, then checked again once bodies are in it — a full room absorbs sound completely differently. Lighting focused to the actual floor, not to where the floor usually sits in that venue. The montage played on the real screen, in the real room, before a single guest arrives.
You will not see any of this. That is the point.
Kids trivia, mingling and early engagement, so the room is warm before anything official starts — the alternative is a hundred twelve-year-olds on their phones against a wall for fifty minutes, and that is very hard to recover from later.
For the adults, a real cocktail set rather than the party playlist at half volume.
Family introductions first, then your child. Every name pronounced correctly, because we asked at the walkthrough and wrote it down phonetically — not guessed at from a spreadsheet on the night.
Their music, their volume, their length. It is the clip that gets sent to everybody who wasn’t there.
The opening set — DJ and dancers together, straight off the entrance while the room is still on its feet. There is no gap here, no "please find your seats," no lull. Get this one wrong and you spend the next hour buying the room back.
The candle lighting is the only part of the night that asks you to publicly rank the people you love.
Fourteen candles, give or take. Grandparents, parents, siblings, cousins, the friends who matter most. On paper it's a lovely tradition. In practice it is the most stressful thing on your list and the part where the most goes wrong.
We have built these when parents are divorced and not speaking. When there's a step-parent who has been there a decade and a birth parent who doesn't want them named. When a grandparent died this year and the family can't agree whether to say so out loud. When somebody was supposed to be standing there and isn't.
Tell us at the walkthrough, not on the night. There is almost always an order that is warm, moves quickly and leaves nobody standing there — and we have almost certainly built your version of it before.
Hamotzi, Kiddush, the candle lighting, the hora. Straight face, steady mic, clean hand-off to whoever is leading. We hold the room through the candles rather than letting it drift into chatter. The hora is paced to build, lifted safely by people who have done it hundreds of times, and finished while the room still wants more of it.
We rotate the room deliberately between the two instead of letting the night stall — this transition is the single reason a mitzvah starts to feel like it's dragging.
Two parties. One room. On purpose.
Your kid's friends want it loud enough to feel in their chest. Your parents want to hear each other speak. Ask anyone about the last mitzvah they went to and within two sentences they will mention the volume.
It's a design problem, not a taste problem. A real cocktail set rather than the party playlist turned down. A live sax or percussion layer over the DJ for the adult stretch. Subs placed to keep the energy on the floor instead of at the tables. Sound zoned so a conversation is possible twenty feet from a floor that is genuinely going.
None of it is improvised on the night. Every package includes a full sound system design built for your specific room; from The Signature Experience up we zone it, so the dance floor, the dinner tables and the cocktail area run separately. We'll walk you through exactly how we're doing it in your room, at the walkthrough, before you've paid the balance.
Our signature interactive moment, and the one every kid in the room will describe by name in the car on the way home. Placed where the energy needs a reset — never dropped in where the floor is already working, which is the most common way a good party gets interrupted by its own entertainment.
The one moment in the night your family will actually rewatch. Cued and tested on the real screen in the real room before doors — nobody watches a loading bar at your kid's mitzvah — with audio run through the room's system rather than a laptop speaker pointed at a microphone.
This is the beat where a video wall stops being a luxury and starts being the difference between fifty people squinting at a projector and fifty people crying.
The longest stretch of the night and the one nobody plans for. This is where the Wallflower Watch earns its place in your contract: while the floor takes care of itself, one named member of our team is working the edges of the room — the cousin who knows nobody, the friend who came alone, the kid who has been on their phone since dinner.
The finale set, built to peak rather than to fade out. This is where everything you've added actually goes off at once — and where most of the photographs your kid keeps come from.
CO₂, a live performer over the top of the DJ, prize throw-outs into the crowd. We pick the mix with your child on the Kid Session, because a thirteen-year-old knows exactly which of these their grade will lose their mind over.
One last song, chosen by them, not by us. Then the part you never see: a full strike and load-out done quietly while your family is saying goodbye in the lobby, and a follow-up the next day that isn't a sales call.
Not a mitzvah? Every event type we run has its own version of this — a Sweet 16 peaks in a different place, a corporate holiday party lives or dies on the ninety minutes around the awards, and a nightlife residency is a completely different animal. Same method, different night, different pricing. Tell us the event and we'll walk you through yours. Corporate, holiday & social →
Prices, on the page
Almost nobody in this market publishes a premium price — you're expected to email and wait. You should be able to plan at eleven o'clock on a Sunday night without chasing anyone, so here it is.
These three are built for mitzvahs specifically — the staffing, the timing and the room design are all shaped around a thirteen-year-old's night. Sweet 16s, corporate and nightlife are built and priced differently.
Every package is a starting point. Most families land between $8,900 and $18,000 once guest count and add-ons are in. Entertainment typically runs 15–25% of a total mitzvah budget in this market. Build your night and get your own number in sixty seconds →
Make it yours
Point at the ones your kid lights up about and we’ll build the number around them. Prices move with your room, your date and how many you want — so they live in the builder, where they stay right.
Build your night & price the extras →
Most families land between $8,900 and $18,000 once guest count and add-ons are in. Entertainment typically runs 15–25% of a total mitzvah budget in this market.
Rooms we know
Most companies show you four ballrooms that look like the same ballroom. If your room is on our list we will tell you exactly how we load in, where the sound goes and what the floor does at capacity — because we have already done it there. Not on the list? That is most rooms, and we do a site visit before we quote.
When to book
Not fourth, not whenever you get to it. In this market the best rooms and the best entertainment are gone two years out — sometimes within days of a family receiving their date from the temple.
The temple assigns your date. This is the real starting gun, and most families don't realise it. Deposit paid, date held, and the clock starts.
Research. Venues, entertainment, photographers. You join the Facebook groups and start going to showcases.
The booking window. Venue first, then entertainment, then photographer, then planner. If you have your date, it is not too early — it's exactly right.
Theme, guest list, save-the-dates, hotel blocks. The Kid Session usually happens in here.
Menu, décor, portraits, transportation. Add-ons and enhancements get decided.
Run of show, music selections, the veto list locked, candle-lighting honours, speeches, seating.
Guest counts, final payments, vendor confirmations, the walkthrough in your actual room.
● Private event support · right through the last minute
When the plan changes, we change with it.
We do not publish clients’ names.
Questions
A solo DJ with a speaker runs under $1,000. Mid-market packages land between $2,200 and $3,500. Full entertainment for a designed night — named MC, DJ, motivational dancers, lighting and production — starts at $6,500, and most families we work with land between $8,900 and $18,000. As a rule of thumb, entertainment is 15–25% of the total event budget.
Tell us at the walkthrough and we'll build the candle lighting around it. We've done step-parents, estranged parents, a grandparent who died that year, and honours where somebody who should have been there wasn't. There is almost always an order that works. What doesn't work is nobody mentioning it until the night.
That's the whole reason the Kid Session exists. Your child picks the music, holds a veto list of songs we will never play, and tells us who in their grade dances and who needs pulling in. Then one member of our team spends the night making sure their quieter friends aren't standing against the wall. They're the client. We design it with them.
He won't, without your written approval. Your MC is named in the contract, and if we substitute him without your sign-off, that portion of your package is free. In this industry you usually meet a salesperson and get a stranger on the night. Not here.
Home base is NJ and we're in NY and Long Island most weekends — Bergen, Essex, Morris, Monmouth, Middlesex, Union, Westchester, Nassau, Suffolk, Manhattan and Brooklyn. Beyond that we travel: Philadelphia, FL, out of state, resort and destination weekends. Tell us where and we'll price the travel honestly.
In their words
You created special moments for us that weren’t even planned. Standing on those chairs with my daughter, with everyone surrounding us, is a moment I’ll treasure forever.
Jessica W.Bat mitzvah at Avenue
His dancers get the whole room up on their feet having a blast — even my mom had the best time dancing with them. Every party he does is perfect!
Stacy S.5-star Google review
Absolutely magnificent — the DJ, the dancers, your whole team are all top tier. You brought amazing energy and professionalism, and made our party a party.
Lauren B.Swim Drink Fish
One form, sixty seconds
Not a callback request. Not a consultation calendar. Your date, checked, and a real number to plan against.
5.0 across 31 reviews
“His dancers get the whole room up on their feet having a blast — even my mom had the best time dancing with them. Every party he does is perfect!”
If we're not right for your night, we'll say so on the first call rather than take the booking and hope.
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